Description
What is this company profile book for US business readers?
Good to Great: Why Some Companies Make the Leap...And Others Don't is a business and company profiles title focused on one practical question: how do some organizations move from good, mediocre, or even poor performance into enduring greatness? It builds from the idea that long-term sustained performance can be engineered into the DNA of an enterprise, then asks what happens when a company was not built that way from the beginning.
What questions does it help answer?
This book is for readers comparing how companies perform over time and why some make a lasting leap while others do not. Based on a five-year research effort analyzing the histories of 28 companies, it looks at the distinguishing characteristics connected with moving from long-term mediocrity or worse into long-term superiority.
Who is it for and how do you use it?
Use it as a management, leadership, or strategy read for business study, executive discussion, company analysis, or personal professional development. It is especially relevant for founders, managers, operators, students, and readers interested in company performance, organizational change, and sustained business results.
Frequently Asked Questions
What is Good to Great about?
It examines why some companies move from good or mediocre performance to enduring greatness, while others do not make that leap.
What kind of research is the book based on?
The product facts state that the book draws on a five-year analysis of the histories of 28 companies.
Who is this book best for?
It is a strong fit for readers interested in management, leadership, company profiles, business strategy, organizational change, and long-term performance.
How should I use this book?
Use it for business study, executive discussion, company analysis, or professional development around sustained company performance.
What is the listed price?
The listed price is $25.98.
Descripción del producto
¿Qué es este libro de perfiles empresariales para lectores en EE. UU.?
Good to Great: Why Some Companies Make the Leap...And Others Don't es un título de negocios y perfiles de empresas centrado en una pregunta práctica: ¿cómo algunas organizaciones pasan de un desempeño bueno, mediocre o incluso deficiente a una grandeza duradera? Parte de la idea de que el rendimiento sostenido a largo plazo puede integrarse en el ADN de una empresa, y luego pregunta qué ocurre cuando una compañía no nació así desde el principio.
¿Qué preguntas ayuda a responder?
Este libro es para lectores que comparan cómo se desempeñan las empresas con el tiempo y por qué algunas logran un salto duradero mientras otras no. Basado en una investigación de cinco años que analizó las historias de 28 compañías, examina las características distintivas relacionadas con pasar de la mediocridad a largo plazo, o algo peor, a una superioridad sostenida.
¿Para quién es y cómo se usa?
Úsalo como lectura de gestión, liderazgo o estrategia para estudio empresarial, conversaciones ejecutivas, análisis de compañías o desarrollo profesional personal. Es especialmente relevante para fundadores, gerentes, operadores, estudiantes y lectores interesados en el desempeño empresarial, el cambio organizacional y los resultados sostenidos.